Consumers who download a movie want a simple way to watch it on their TV, and those with high-def TVs want high-def content. Due to Xbox 360's direct connection to a TV and the console's focus on HD content, Microsoft can deliver both.
It seems that the problems that most of those downloading portals are having (CinemaNow, Amazon Unbox, etc.) is that "it's difficult for consumers to burn downloads onto DVD (save for a few titles on CinemaNow), and it's tricky for all but the most tech-savvy to watch downloads on a TV.
According to the the numbers there are fewer than 3.5 million 360s in the U.S. by last count, movies available from Warner and Paramount, as well as content from CBS and MTV on the TV side, are doing at least as well and, in some cases, better than on competing Web sites, which are available to anyone with a PC and high-speed Internet connection.
The U.S today, tomorrow the world. Who says Microsoft can't get anything right.
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